I specialise in social media strategy, short-form content, photo and video, and authentic storytelling that resonates with real audiences.
Currently managing digital content at Wild Rice, one of Singapore's leading theatre companies, where I've grown their Instagram following by over 70% since 2021, building an engaged community around Singapore's arts scene - telling the Singaporean stories that matter.
Previously, I worked at local media platform Mothership, where I produced editorial explainer videos on socio-political issues. I also produced sponsored content for a range of clients such as Singapore Tourism Board, Huawei, Singtel, Golden Village, RSAF, DBS, and the Public Service Division.
At heart, I'm a chronically online millennial, pop culture junkie, and a true blue Singaporean auntie.
Download my full resume here.
Wild Rice (2021 — present) | Digital Community |
Type A Media (2026 — present) | Social Media Producer (Freelance) |
The LEGO Agency APAC (2022 - present) | Video Editor (Freelance) |
Mothership.sg (2017 — 2021) | Senior Content Producer (Editorial) |
Mediacorp Channel 5 (2016) | Marketing Intern (Partnerships & Events, Family - English) |
Republic Polytechnic | 2014 — 2017 |
Adobe Premiere Pro | Adobe Lightroom |
Adobe Photoshop | CapCut |
Photography | Videography |
Video Editing | Social Media Strategy |
Graphic Design | Copywriting |
Media Relations | Public Relations |
Crisis Communications | Storytelling |
Campaign Management | Client Management |
Claude AI | WordPress CMS |